Red Hair Trends 2025: What’s In and How to Wear It in London

When it comes to hair color, red hair, a bold, high-contrast hair color ranging from fiery copper to deep auburn that stands out in any urban setting. Also known as copper hair or auburn hair, it’s not just a trend—it’s a statement that turns heads on London’s streets, in coffee shops, and at gallery openings. Unlike past decades where red hair was often seen as extreme, 2025’s version is softer, more wearable, and deeply personal. This isn’t about dyeing your hair neon or going full vampire. It’s about finding the right shade that matches your skin tone, lifestyle, and the way you move through the city.

What’s changing this year? Londoners are moving away from one-size-fits-all red. Instead, they’re choosing copper hair, a warm, golden-red tone that glows under natural light and complements olive and fair skin tones for its natural-looking shine, or auburn hair, a deeper, brown-red blend that reads as rich and grounded, not cartoonish for those who want color that lasts longer and fades gracefully. Salons across Notting Hill, Shoreditch, and Camden are seeing more clients ask for root shadowing, balayage with red undertones, and even red highlights in dark hair—creating dimension without going full redhead. And it’s not just about the color itself. How you style it matters. Texture is in: loose waves, messy buns, and natural curls are the go-to looks because they make red hair look lived-in, not lab-made.

What’s surprising? Red hair in 2025 isn’t just for the young or the daring. Women over 40 are choosing it to refresh their look without going gray. Men are experimenting with subtle red tones in beards and sideburns. Even people with cool skin tones—once told red wouldn’t work for them—are finding success with cooler reds like strawberry or cherry-berry. The key? Consultation. A good London stylist will test your skin’s undertone, assess your hair’s current condition, and suggest a shade that won’t turn orange or fade to muddy brown in a month.

And it’s not just about looking good—it’s about feeling confident. Red hair demands attention, and in a city like London, where everyone’s rushing, standing out quietly can be powerful. Whether you’re walking from the Tube to a meeting in the City or grabbing coffee in Peckham, the right shade of red makes you feel like you belong—just more noticeably.

Below, you’ll find real examples of how Londoners are wearing red hair in 2025—from salon transformations to at-home hacks, from maintenance tips to the products professionals swear by. No fluff. Just what works, where to get it, and how to make it last.